By Aaron Earls
Writer, Lifeway Christian Resources
NASHVILLE — In the first in-person trustee meeting since February 2020, Lifeway Christian Resources president and CEO Ben Mandrell shared the three-pronged strategy for the next phase of Lifeway’s ministry.
“God is calling us to embrace a new season,” Mandrell said. “I believe Lifeway has great days ahead as we push forward into the future with confidence.”
Mandrell said the first two years of his presidency were about narrowing the focus of the organization. “Lifeway must draw closer together, united in one clear mission—serving local churches,” he said to trustees during their August 23-24 meeting in Nashville.
As Lifeway steps into the next era, Mandrell stressed, “We must serve the customer more deeply. And to serve our core customers—local churches—more deeply, we need to understand them and their needs.” [Read more…]